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Principles of marketing /

Principles of marketing / Philip Kotler, Gary Armstrong with Marc Oliver Opresnik. - Eighteenth edition, Global edition. - Harlow, England : Pearson, © 2021. - 728 stron : ilustracje kolorowe ; 28 cm.

ISBN: 9781292341132

Subjects--Topical Terms:
Marketing

Universal Decimal Class. No.: 339.138

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